What You Receive When Purchasing a Building Address
When you purchase an address through the Building Finder, you immediately receive comprehensive building data. At the same time, a new lead is automatically created in your system, allowing you to continue working without any manual intermediate steps.
Important: The Building Finder does not provide any personal data related to an address, such as names, phone numbers, or email addresses. The building data is intended solely to support your cold outreach activities, for example by letter or postcard.
Building Data at a Glance
The Building Finder provides the following information about a property.
Building Details
Full address, including street, postal code, and city
Building area in m²
Geographical location
Year of construction
Number of floors
Residential or usable floor area
Energy Data
Energy demand in kWh/m²·a
Estimated heating system
Annual energy consumption
Solar Potential, If Available
Suitable roof area for photovoltaic systems
Maximum capacity in kWp
Annual yield potential
Monthly yield distribution
Automatic Lead Creation
For every purchased building, the system automatically creates a complete lead with the following information:
Customer: Placeholder name, such as “Building + Street Name”
Project: Includes the building area, if available
Address: Fully entered
Lead source: “Building Finder”
The lead is immediately available in your existing workflow. You can then use the lead table to complete the contact details or continue with your cold outreach activities.'
How Lead Conversion Works
Purchased Building Finder leads initially do not contain any contact details. They are converted into genuine customer contacts through a clearly structured process.
Step 1: Send a Letter
Open the lead in the lead view and switch to the Send Letter tab. There you will find:
A prewritten German letter template with a placeholder for your company name
An automatically generated, unique QR code
An option to download the QR code as a PNG file in 200 × 200 px
What You Need to Do
Copy the letter template, print it together with the QR code, and send the letter by post to the property address.
Step 2: The Property Owner Responds
When the property owner scans the QR code with a smartphone, they are taken to a simple, mobile-optimised contact form. No registration or login is required.
The form requests the following information:
First name
Last name
Email address
Phone number
Step 3: Automatic Lead Enrichment
After the form has been submitted, the following happens automatically:
The placeholder data is replaced with the actual contact details
The existing lead is updated
You receive a qualified, warm lead with complete contact details
Overview of the Result
Before the Property Owner Responds
Complete building data and address
Energy and solar potential data
Placeholder customer, such as “Building Example Street 12”
A prepared and editable lead
After the Property Owner Responds
All information listed above
The property owner’s actual name
Email address
Phone number
A lead with active interest and a direct contact option